Friday, May 9, 2008

The Coke Side of Life

Here is the second logic video we made. We were studying the propaganda technique called transfer, which basically means you associate feelings about one thing to another unassociated thing. For example, in this video, "Coca-Cola" tries to get the viewers to associate their drink with popularity and success. We filmed it in the back of our apartment complex, and I know there were quite a few Koreans staring down at these Americans strutting around. (There is music with this which makes it much better so make sure you have your volume on.)

2 comments:

Anonymous said...

That was hilarious!!!!!!!! I can just picture all the students laughing so hard when they watch it!
Krissy

Anonymous said...

That was Great!!! It was so funny!!!